The cloud has taken on an increasingly vital role in business operations in recent years. Most businesses now use at least one cloud-based platform, whether it’s DropBox, Google docs or some other free, easily accessible tool.

As the usefulness of the cloud becomes clearer, and more companies embrace its benefits, the more businesses are seeking to shift a greater percentage of operations to the cloud. For some, this means using public cloud platforms. For others, it means developing a private cloud within their own organization.

A study recently analyzed by Cisco Blogs shows that companies are split almost evenly between adopting a cloud that’s run in their own data centre, and one that’s hosted at the provider’s site:

  • 54% of surveyed companies currently use a private cloud
  • 52% of surveyed companies currently use a public cloud


  • 12% have plans to adopt a private cloud
  • 11% have plans to adopt a public cloud


  • 19% were evaluating private clouds as their primary option
  • 18% were evaluating public clouds as their primary option

In each case, a negligible preference is shown for private clouds. Across the board, both private and public clouds are generating a similar level of interest, regardless of the stage of implementation participating companies are sitting at.

While there is much overlap between private and public clouds, each offers unique advantages that specific companies might seek to target. For example, many companies believe private clouds are more secure (though this perception is not always true), and therefore prefer private clouds for storing sensitive data. Public clouds are easier and cheaper to scale, so businesses with fluctuating needs typically find them more attractive. Some companies seek to find a middle ground by using a hybrid option that allows them to store data on site, while using a public cloud for less sensitive data.

Regardless of preference (though, as the data shows, there is no strong preference), cloud adoption as a whole continues to grow. Of the companies involved in the study, less than 20% had no plans to adopt either a public or private cloud platform in the near future.